CHER TO PERFORM ‘BELIEVE’ AT 2017 BBMA’S AND ALSO BEING AWARDED THE ICON AWARD!
Three-time Billboard Music Award winner, and pop music legend Cher is being honoured with the prestigious ICON Award at the 2017 Billboard Music Awards!
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05 May 2017

 

A dominant figure in the music industry for over six decades, Cher was the first artist to have a No. 1 single on a Billboard chart in each decade from the 1960’s to 2010.

 

Remember the monster 1998 hit Believe? It spent four weeks at No. 1 and 31 weeks on the Billboard chart overall, which is HUGE! But what seems even bigger right now is that her live performance of Believe sees her take the stage after a long gap of 15 years, and we have no doubt that she’ll absolutely SLAY IT! Cher is also among the select few who can boast of winning an Academy Award, a GRAMMY, an Emmy, three Golden Globes, a Cannes Film Festival Award, and a People’s Choice Award. If that doesn’t spell BADASS, we don’t know what does!

 

 

“I’m honored to receive the 2017 Billboard Music Awards ICON Award and take the stage to celebrate my love of music with my fans,” said Cher. “Seeing so many powerful artists—especially female artists emerge and take their place in history through the years has been incredible. I’m honored to be amongst the previous ICON Award winners and to celebrate this milestone achievement by performing Believe on the show.”

 

Previous artists who have been bestowed with the award include Celine Dion, Jennifer Lopez, Prince, Stevie Wonder, and Neil Diamond.

 

When the legendary singer takes centre stage at the BBMA’s, you’d best be ready for some fireworks!

 

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